Project: The Furniture Zone
Challenge: Create a parody of The Twilight Zone
Target: Furniture buyers in Austin and Round Rock Texas
Concept: Play off the store name with a Twilight Zone parody ad.
Explainer Video Transcript
Meet the Beamis family. They’ve been all over Austin looking for quality furniture at good prices.
They found neither.
But the Beamis family is about to enter The Furniture Zone.
While Mr. and Mrs. Beamis shop the huge selection and marvel at the great, everyday, low prices, the children amuse themselves in the kid’s zone.
This signpost up ahead says exit 251 in Round Rock. The Furniture Zone.